ROLE: ART DIRECTOR / DESIGNER
Interior Design One Night Only Event Series
Creation of brand identity and development of integrated marketing materials and event collateral for one night of networking, portfolio review, and roundtable discussion—events held in various cities with goal of connecting designers with Interior Design editors, manufacturers, and peers.
Initially, print collateral was created to showcase the event space and provide visibility for each event sponsors. Later, an event microsite was created to provide attendees information, provide an overview of the editorial review process and increase sponsor digital visibility.
Tags: brand identity, print, microsite, email, event collateral, networking